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          WHY LIKHA?

          /likˈha/ a creation

          Coming from a Filipino heritage, my culture has always been a big part of who I am and has strongly influenced my vision and values. Likha is one of my favourite Tagalog words but I loved it even more when I started my brand. I wanted my work to be built upon the idea of “mindful creation” where every output goes through thoughtful consideration and authenticity. It is not seeing the photographs that I enjoy the most, but the ability to relive memories again and again through them. I love photography because it allows me to capture moments of organic, effortless emotions and freeze them in time.